When You Join The Subscription Box Email Secrets Program. You get Instant Access To:
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Module 1: Prepare Your Business for Advertising
Conversion Rate Optimization. How to get your homepage to convert visitors into buyers, so your business grows much more quickly
Master Your Offer. Using the power of offers to get prospects to sign up NOW, not later or next time, so you get daily increases in subscribers
Structuring Your Subscriptions. How To Grow Your Box 2X Faster While Getting People On Longer Term Subscriptions
The Ideal Website Layout. I Reveal The Sections Your Site Definitely Needs to Turn Visitors into Subscribers
Crafting High Quality Imagery. Why You Must Ensure Your Site Makes Your Box Look Good Enough To Buy On The Spot
Writing Emotional Website Copy. How to Write Benefit-Driven Sub Box Sales Copy That Inspires Action
Competitor Research Done Right. I’ll show you how to ethically spy on your competitors to get a huge head-start, so you don’t waste years on the wrong strategies
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Module 2: Your Automated Email Sales System
Put the systems in place to grow your list as a Free by-product of your traffic
Email Capture Forms. How to create eye catching, email sucking forms to grow your list FAST, so you can start building this new sales asset for your business today
Signup Flows. Capturing emails with no friction for the customer, so your customers are happy, you’re happy and you can continue to sell and collect emails simultaneously
Exit Intent. Grab their contact info right before they leave your site for good. So you can make sure none of your advertising is wasted and there’s no holes in your business costing you money & sales
Squeeze Pages. Building an email capture machine, to grow your list by up to 1000 emails per day & beyond
SEO List Building. This module teaches you how to leverage search engines to build your list and get sales starting right now
Expert Influencer Marketing. Use the power of influencers to not only grow your social channels, but also your list, so you can reach them and sell to them again and again for FREE, instead of having to pay for ads
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Module 3: Automation & Tracking
Automate all of the tech and let systems take control of everything
Clear Segmentation. Exactly how to separate all of your email subscribers into separate categories, and make sure no one is in a duplicated list, so you know everyone is getting the right emails at the right time
Automatic Updating. Building a system to automatically move people between lists if they sign up, cancel a subscription or take another action, so you never have to worry about contaminated lists again
Open & Click Tracking. How to measure exactly what emails are being opened, clicked and actually driving sales for your business, down to the button. So you know exactly what is getting subscribers so you can do more of it
Google Analytics. I teach you how to track where all of your subscribers are coming from, so you know which channels are working best for you and the most effective places to focus your time and energy
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Module 4: Email Design Genius Guide
The Anatomy of An Effective Sales Email. See why some emails persuade hundreds of people to buy and others fall flat – and how to avoid the common mistakes almost everyone makes
Taking Professional Box Photos. I'll show you how to make your box LOOK amazing in photos and scream value to your customers, so your emails are on fire 🔥 before you even hit send, so you'll get sales every time you hit send
Email Design Pro Hacks. How to design your emails’ imagery, colours, buttons and design to make them like a pro designer made it – but now you can do it on a tiny budget and in less than 30 minutes
Email Copywriting Secrets. Mastering persuasion in your emails by hitting the correct emotional triggers to make people actually want to sign up for your box – so you don’t have to keep trying to convince them
Building Anticipation via Email. Still in Pre-launch? Got a big event or sale coming up? I’ll show you how to build anticipation with your list so when you open the cart, it’s jammed full of people!
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Module 5: Your Core Automations
Watch over my shoulder as I show you how to build all of these automations or ‘flows’ from scratch
Abandoned Cart Sequence. This sequence is critical to maximising your sales – I show you how to get your hottest leads back to your website and complete their purchase ASAP, before they forget and you lose them for good
New Customer Welcome Sequence. Every customer needs to be welcomed to the club before the box even arrives – This sequence will get them excited about your products and brand so they already love you when it comes
Customer Winback Sequence. It's always cheaper to reactivate an old customer than to pay to find a new one. With these automated emails, you'll shrink your churn down to the floor. So each new and returning customer you get is super profitable for your business.
Customer Up-Sell Sequence. It’s 5 times easier to sell to a current customer than to sell to a new customer – this sequence shows you how you can leverage your knowledge of your customers to sell more products and even more subscriptions.
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Module 6: Email Broadcasts
Top up your sales, announce new products or updates by sending broadcast emails to your entire list
Segmenting Your Broadcasts. How to avoid the dreaded Spam box by segmenting your broadcasts to send only to your most engaged email subscribers
2x Weekly Sales Broadcasts. Discover how we often double our weekly subscriber numbers by sending a targeted broadcast to our email subscribers list – so you can turn on the sales at will!
Yes Emails. Turn your loyal customers into raving fans and deliver them the best possible service with this super simple email hack guaranteed to make you more money
Add-To-Box Emails. Drive a flood of extra free money to your bottom line by making it super easy for customers to add extra cool gifts to their next box. So you can turn excess stock into cash with a click of a button.
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BONUS Module 7: Mastering Facebook Ads
Most courses charge you $1000+ just for Facebook ads help, but here it’s completely FREE as a bonus module!
Facebook Ads Explained. A simple explanation of how to run ads for your business
Ads Manager Crash Course Get familiar with the Facebook Ads dashboard
Installing the Pixel. How to enable tracking so Facebook can optimise your ads
Campaign Structure. How to structure a successful Facebook ad campaign
Great Creative Tools. My favourite time-saving tools to make great ads
Creating Amazing Ads. The FULL process of designing ads that grab viewers and sell!
Mastering Ad Sales Copy. How to make people pay attention to you in a crowded newsfeed
Interpreting Results & Metrics. How to analyse what’s working to optimise your ads and grow sales
Using Lookalike Audiences. How to get Facebook to find more people just like the people already buying from you
Advanced Retargeting Campaigns. How to follow up like a ninja right in your customers newsfeed
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BONUS Module 8: My Million Dollar Automation Hacks
My favourite automations that me and the students have created to automate retention and profitability for our boxes.
Unlimited 5 Star ⭐️ Reviews on Autopilot - Swipe this system we use to get hundreds of 5 star reviews every single month without doing one manual thing
Automated Outreach - If someone becomes a churn risk, you'll see how to proactively reach out and solve their issue before they leave. Automating this process saved us hundreds of churned customers without having to spend hours asking people what they think or why they cancelled.
Automated Customer Rewards Scheme - Keep customers happy and churn extremely low by rewarding long-term subscribers with discounts in your store, which also generates additional revenue for you!
